TL;DR
- The Galaxy S24 collection is reportedly promoting sooner than final yr’s mannequin.
- A report says Samsung’s newest flagship skilled double-digit gross sales development in a number of markets.
- Gross sales jumped up by 14% within the US in comparison with the S23 in the identical period of time.
It has been a few months since Samsung launched the Galaxy S24 collection. Now a brand new report is telling us how effectively the most recent flagship is promoting and the way it compares to final yr’s mannequin.
A report from ZDNet Korea, based mostly on information from Counterpoint Analysis, claims that the Galaxy S24 collection skilled robust gross sales between January 28 to February 17. For context, Samsung introduced and opened up pre-orders within the US on January 17 and launched the telephones on January 31.
Based on the report, worldwide gross sales improved by 8% when in comparison with the S23 in the identical span of time. As for particular person markets, the collection loved double-digit gross sales development in a number of areas.
In its residence market, Galaxy S24 gross sales reportedly surged by 22%. In the meantime, it noticed 28% development in Europe and 14% development within the US.
Among the many three entries within the collection, it seems the preferred mannequin was the Extremely. The Extremely is claimed to have accounted for over half of the orders at 52%. Nonetheless, the Plus managed to see a rise in orders in comparison with final yr, transferring up from 15% to 21%.
This information solely displays gross sales numbers, so it’s troublesome to discern what motivated the rise in gross sales. It’s attainable that Samsung’s guess on leaning into AI might have paid off.